Fashion chain Debenhams says the popularity of Pippa Middleton has contributed to a surge in sales of bum-boosting pants. Invisible Shaping Bum Boosters are being snapped up by skinny minnies in search of some added curves for the party season.
When was the last time you had a bra fitting? New research shows 71% of women in the UK have been up to five different bra sizes in their lifetime, but 43% of women surveyed said that they have never had their bra fitted professionally.
Not matter what size you are, creating an hourglass shape through clever dressing is the key to feeling gorgeous and sexy. Go glam and think Christina Hendricks, Shakira and Christina Aguilera when choosing your outfit for the festive party season.
A company specialising in underwear in D-F cups has branched out into fitness wear. The Panache Sports Bra was tested on a E-cup model and was found to ensure 83% bounce, compared to no bra in 3D motion tests when running at 10km per hour.
A super-comfortable bra, which sold one million units in a week on its release in the US, is launching in Tesco and Bhs. Over 80% of us are wearing the wrong size bra but the New Image Genie Bra promises to end bad posture, chafing and neck pain.
With around a third of us wearing the incorrect bra size, M&S are encouraging ladies to come in store for a free bra fitting before September 25, to help us buy some truly uplifting underwear. The trained team will give you an accurate measurement.
Many women have wished for bigger boobs at some point in their lives but few of will pluck up the courage to go under the knife. Fantastic news, then, that Debenhams have launched the ultimate cleavage bra to boost assets to up to three times bigger!
Post-surgery underwear is not just available online - it's also readily available on the high street, too. Marks & Spencer is celebrating five years of stocking feminine, pretty post-surgery lingerie, a range launched in response to customer demand.
A new lightweight bra has been a real hit in testing, with 90% of women saying the bra actually felt like a 'second skin'. Debenhams has launched their lightest ever t-shirt bra, weighing just 48g, as another undercover option for everyday wear.
If underwear is on your Christmas list, it may not be a bad thing - as new research shows that up to a third of us wear pants that are more than five years old. A new study by Kelkoo found 32% of people wear ancient underwear.